A mobile prototype design created to highlight the functionality of Mastercard's Location Intelligence API. Places' data-insights open a new door to complete your mapping, location intelligence, and other data-based analytics, while also generating insights that help you understand popularity, seasonality, frequented by locals and other trends.
As the lead visual designer on the project, I worked hand-in-hand with UX designer to present concepts and designs (iconography, color schemes, layouts, etc) directly to the client in order to meet their exact needs for the project.
After the approval of the stylistic approach of the prototype, we went on to brainstorm ideas and create a storyboard on how to construct a short video trailer explaining the functionality of the API. I was responsible for illustrating each scene and prepping assets to be handed off to a third-party to animate.
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Nina Luong
Michael Iseri