Dolby Cinema Brand Refresh
Dolby Cinema is the complete Dolby experience. Unlock the emotional impact of every film by seeing the subtle details and ultra-vivid colors of Dolby Vision, and hearing the immersive sound of Dolby Atmos. This unmatched combination is so lifelike — you’ll forget you’re at the movies.
As the lead designer, I initiated the transformation of the Dolby Cinema brand, developing a distinctive visual system that elevated the premium entertainment experience while maintaining seamless integration with the master Dolby brand. I also cultivated strategic partnerships with major film studios to establish exclusive theatrical artwork highlighting the Dolby brandmark to amplify both Dolby Cinema releases and brand presence in the entertainment landscape.
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CREATIVE DIRECTION & DESIGN
Nina Luong
LIFESTYLE PHOTOGRAPHY
Ed Cunicelli