Dolby Logo Design
For half a century, the Dolby logo has stood as a beacon of premium entertainment experiences worldwide. When our design team was entrusted with evolving this iconic symbol, we embraced a unique challenge: how to honor a powerful legacy while creating something fresh and compelling for today's audiences.
I led the thoughtful transformation of this renowned mark and its broader visual system. The work demanded precision and vision – carefully reshaping one of entertainment's most trusted symbols while preserving its essence. I developed comprehensive brand guidelines ensuring this refreshed identity would maintain its impact and consistency across global touchpoints.